Awesome read Qonita! This really helps me to reflect on my own past research efforts — putting them into MVI or Research

I think in situations where teams are constantly iterating or finding new opportunities, this research approach makes sense. However, I’ve been in situations where stakeholders already have a few opportunity areas in mind but are afraid to execute and turn to research as a way of validation or confidence. Would be awesome if I could learn about your thoughts on how this MVI approach could apply to this situation. Thank you!